How To Build A Branded Dropshipping Store [Step By Step]

Last updated: Jul 30, 2023

This video is a step-by-step guide on how to build a branded dropshipping store on Shopify, including changing fonts and colors, creating a logo, and updating product descriptions.

This video by Austin Rabin was published on Aug 8, 2023.
Video length: 14:59.

This YouTube video is a step-by-step tutorial on how to build a branded dropshipping store on Shopify.

The video begins by discussing the importance of having a well-designed and professional-looking website in order to attract customers and make sales. The video then walks viewers through the process of customizing a free theme on Shopify, including changing fonts and colors, updating the product page, creating a logo using Canva, and adding icons and descriptions.

The goal of the video is to provide beginners with the knowledge and tools to build their own successful dropshipping store.

  • Starting a new business or side hustle is difficult.
  • Building a branded Shopify Drop Shipping Store from scratch is even harder.
  • Throwing up a basic, unbranded Shopify website will not lead to sales.
  • This video provides a step-by-step guide on building a branded landing page.
  • Access the theme settings and go to typography to change the font.
  • Change the title of the product to something catchy and descriptive.
  • Use a tool like Canva to create a logo.

How To Build A Branded Dropshipping Store [Step By Step] - YouTube

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Section 1: Introduction

  • Starting a new business or side hustle is difficult.
  • Building a branded Shopify Drop Shipping Store from scratch is even harder.
  • Throwing up a basic, unbranded Shopify website will not lead to sales.
  • This video provides a step-by-step guide on building a branded landing page.
  • Beginners can follow along and do everything in-house.
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Section 2: Changing Fonts and Colors

  • Access the theme settings and go to typography to change the font.
  • Choose a font that matches the brand and product niche.
  • Save the changes.
  • Go to colorways and change the accent colors to match the brand.
  • Change the header color scheme and button color.
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Section 3: Updating Product Information

  • Change the title of the product to something catchy and descriptive.
  • Use a tool like Dropout to generate brand names and product descriptions.
  • Copy and paste the generated information as a placeholder.
  • Center the title and make it smaller if needed.
  • Save the changes and refresh the page to see the updated product information.
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How To Build A Branded Dropshipping Store [Step By Step] - YouTube

Section 4: Creating a Branded Logo

  • Use a tool like Canva to create a logo.
  • Choose a font that matches the other fonts used in the store.
  • Consider adding design elements that represent the brand or product.
  • Select a color for the logo that complements the overall color scheme.
  • Save the logo and upload it to the store.
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Updating the Logo and Product Images

  • Export the logo as a PNG with a transparent background.
  • Upload the logo to the Shopify editor and adjust the size if necessary.
  • Download the product images and resize them in Canva.
  • Find a suitable image related to the product and overlay it on the original image.
  • Remove the background of the image using Canva's background remover tool.
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Adding a Hook and Tick Tock to the Product Page

  • Select a hook from Dropbox and add it to the product page.
  • Adjust the brightness and download the modified image.
  • Delete the old product images in Shopify and upload the new ones.
  • Add a Tick Tock video to the product description using the embed code from Tick Tock.
  • Save the changes and refresh the page to see the Tick Tock video playing on the product page.
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Customizing the Announcement Bar

  • Go back to Dropbox and copy the information for the skimmable header.
  • Use the skimmable header code to customize the announcement bar at the top of the website.
  • Save the changes and refresh the page to see the updated announcement bar.
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Using Dropout for Branding and Website Building

  • Dropout is a tool that helps with branding and website building.
  • It generates brand elements and designs that are optimized for e-commerce.
  • Plug in your product and select the necessary elements from Dropout.
  • Use the generated designs as inspiration or directly incorporate them into your brand.
  • Dropout saves time and improves conversion rates.
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Changing Fonts, Colors, and Logo

  • Change the text in the announcement bar to customize the store's welcome message.
  • Set the logo and consider changing the color later on.
  • Update product descriptions by adding custom Canva templates and icons.
  • Create a branded image using Canva to enhance the product description.
  • Add logos and tick tock images to make the store look more branded.
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Adding Product Descriptions and Reviews

  • Generate additional product descriptions using Dropout to highlight the product's features and solve pain points.
  • Install the review app Judge.me to add customer reviews to the store.
  • Install both the review widget app and the AliExpress review widget app from Judge.me.
  • Edit the product review section on the Judge.me app to customize the reviews.
  • Compare the branded store to other Shopify dropshipping websites to see the difference in appeal and branding.

Watch the video on YouTube:
How To Build A Branded Dropshipping Store [Step By Step] - YouTube

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