BEST Way to List on Etsy with Printify | Everything You NEED to KNOW

Last updated: May 18, 2023

The video by Brenon Dopp is a tutorial on how to list products on Etsy using Printify, covering topics such as trend research, trademark checking, creating designs, making mock-ups, building listings, and optimizing them for increased sales.

The video is a tutorial on how to list products on Etsy using Printify.

The video covers everything from trend research, checking trademarks, creating designs, making mock-ups, building listings on Printify, and optimizing them on Etsy before publishing.

The video also emphasizes the importance of avoiding trademark infringement and provides tips on how to create high-converting listings.

The tutorial uses Canva to create designs and mock-ups and provides a step-by-step guide on how to create a text box and add a phrase to it.

  • Research trends and top-performing listings in your niche.
  • Check for trademarks to avoid legal issues.
  • Create designs and mock-ups using Canva.
  • Optimize your listings on Printify for Etsy.
  • Use high-quality photos and offer variations of your product.
  • Edit design elements using Canva and Coolers.co.
  • Purchase mock-ups for a professional look.
  • Export and download mock-ups as jpegs.
  • Add designs to Printify and publish your product.

BEST Way to List on Etsy with Printify | Everything You NEED to KNOW - YouTube

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Trend Research

  • Search a general keyword for the niche you're designing for.
  • Look through the first few pages to see what listings are ranking and performing well.
  • Ignore listings that say "add by Etsy seller" because they are not ranking organically.
  • Group listings in your store are valuable because customers are guaranteed to order more than one item.
  • Choose a design that is simple and text-based with nice elements and a popular color palette.
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Trademark Checking

  • Check if the phrase you want to use is trademarked using tmsearch.uspto.gov.
  • Use the basic word mark search and filter by "live".
  • If there is a registration number, it means the trademark has been approved and is active.
  • Steer clear of trademarked phrases and be cautious when creating new listings.
  • If you question it at all, avoid it and use a different phrase.
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Creating Designs and Mock-Ups

  • Use Canva to create designs and mock-ups.
  • Canva has a free version as well as a paid version.
  • Select "create a design" and hit "custom size".
  • Make the canvas size 5000 by 5000 for all designs.
  • Create a text box and type in your phrase.
  • Choose a font and add elements to make the design stand out.
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BEST Way to List on Etsy with Printify | Everything You NEED to KNOW - YouTube

Building and Optimizing Listings

  • Build your listing on Printify and optimize it for Etsy before publishing it.
  • Use relevant keywords in your title, tags, and description.
  • Include high-quality photos and mock-ups.
  • Offer variations of the product, such as different colors or sizes.
  • Price your product competitively and offer free shipping if possible.
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Editing Design Elements

  • Use Canva to edit font style, size, and line height.
  • Import your own fonts or choose from Canva's selection.
  • Use Coolers.co to find trending color palettes.
  • Search for specific colors, styles, or topics.
  • Highlight text and use document colors to change color.
  • Add elements from Canva's library and resize and color them as desired.
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Creating Mock-Ups

  • Purchase mock-ups from Etsy for higher quality and a more professional look.
  • Use mock-ups to showcase your designs on products.
  • Upload your design to Printify or Printful.
  • Select the product you want to sell and customize it with your design.
  • Use the mock-up to promote your product on Etsy.
  • Optimize your listing for increased sales.
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Trend Research and Trademark Checking

  • Research current trends in your niche.
  • Check for trademarks to avoid legal issues.
  • Use Google Trends to see search volume for specific keywords.
  • Use Etsy's search bar to see what keywords are popular in your niche.
  • Check the USPTO website for registered trademarks.
  • Consider hiring a trademark attorney for more in-depth research.
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Building and Optimizing Listings

  • Use high-quality photos to showcase your product.
  • Write a clear and concise title and description.
  • Use relevant keywords in your title and tags.
  • Offer competitive pricing and shipping options.
  • Provide excellent customer service to increase positive reviews.
  • Use Etsy's promoted listings feature to increase visibility.
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Purchasing and Using Mock-ups

  • Mock-ups increase conversion in your store and are affordable.
  • When purchasing mock-ups, make sure the focus is on the product and that the mock-up isn't too busy with extra background elements.
  • Make sure the hair is out of the way from where you'd place the design.
  • Make sure the mock-up is as flat as possible.
  • Make sure the mock-up is not heavily filtered and that the product is true to color.
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Creating Mock-ups in Canva

  • Create templates for your mock-ups to save time.
  • Upload your design and place it where you want it on the mock-up.
  • Make sure your mock-up matches your print file placement as closely as possible.
  • Duplicate your design and add it to other mock-ups.
  • Adjust the transparency and brightness as needed.
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Exporting and Downloading Mock-ups

  • Export your mock-ups and download them as jpegs.
  • Select the pages you want to download.
  • Make sure your store is connected to Printify.
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Adding Designs to Printify

  • Make sure your store is connected to Printify.
  • Select the product you want to add your design to.
  • Upload your design and adjust the placement and size.
  • Preview your design and make any necessary adjustments.
  • Set your pricing and publish your product.
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Selecting a Print Provider

  • Printify works with multiple print providers.
  • Choose a specific print provider based on their review score and performance.
  • Consider the location, base costs, shipping costs, and production time of the print provider.
  • Not all print providers offer the same print areas, colors, or print placements.
  • Research before deciding on a print provider.
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Adding Designs and Colors

  • Select the product catalog and choose the specific product.
  • Import the design and add the colors you want to offer.
  • Choose the sizes you want to offer.
  • Create a specific design for each color if desired.
  • Ensure the design is in the print area, centered, and has a resolution of at least 300 DPI.
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Print Placement and Design Size

  • Ensure the design is not too high or too low in the print area.
  • Center the design using the center feature.
  • Ensure the design is not too big that it wraps around the body and cannot be seen.
  • Consider the placement of the design based on the type of design.
  • Look at favorite graphic shirts for placement ideas.
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Using Multiple Print Providers

  • Use multiple print providers if one is out of stock of a specific size or color.
  • Choose print providers based on their availability and stock.
  • Consider using different print providers for different products or designs.
  • Research and compare print providers before making a decision.
  • Switch print providers if necessary.
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Design Placement and Preview

  • Place design in the middle mark of the collar and sleeve, but it depends on the design.
  • Double check that the design is centered.
  • Use the preview feature to see how the design will print.
  • Model mock-ups are computer-generated and not identical to the final product.
  • Adjust the design and its placement if necessary.
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Keyword Research and Title Building

  • Search for a specific keyword on Etsy to see what's currently performing well.
  • Don't copy someone's title, but pull keywords from it to create your own title.
  • Use your most important targeted keywords at the beginning of your title.
  • Think like a buyer and use keywords they would type into the search bar.
  • Include 140 characters for your title.
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Description Building

  • Include product details, sizing, shipping, production time, and care instructions in your description.
  • Include how to order for older generations who aren't familiar with Etsy.
  • Include feedback and encourage customers to reach out with questions or concerns.
  • Include a clickable link to check out more of your designs and possibly upsell the customer.
  • Include links to related products in case the customer loses interest in the initial product.
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Price Adjustment

  • Adjust prices in bulk by selecting the box and hitting edit price.
  • Change the price to whatever you want your item to be priced at.
  • Consider the cost of goods, shipping, and Etsy fees when setting your price.
  • Regularly check and adjust your prices to stay competitive.
  • Consider offering discounts or promotions to increase sales.
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Product Visibility and Variant Visibility

  • Hide in store option should be selected under product visibility in store.
  • Three different options are available under variant visibility.
  • Marking variants as sold out when the print provider is out of stock is recommended.
  • Order rerouting feature can be enabled or disabled in the settings.
  • Not all print providers are created equal, so it's important to choose carefully.
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Shipping Profiles

  • Building out shipping profiles on Etsy is highly recommended.
  • Shipping profiles can be selected under the shipping section of the listing.
  • Processing time is the time it takes for the print provider to fulfill the order.
  • Under promise and over deliver when setting processing times.
  • Shipping details can be found through a Google search of the print provider's name.
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Creating Designs and Making Mock-Ups

  • Researching trends is important before creating designs.
  • Trademark checking is necessary to avoid legal issues.
  • Mock-ups should be created to showcase the design on the product.
  • Mock-ups can be created using Printify's mock-up generator or other software.
  • High-quality images are important for attracting customers.
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Building Listings and Optimizing for Sales

  • Listing titles should be descriptive and include keywords.
  • Listing descriptions should be detailed and include information about the product and shipping.
  • Tags should be relevant and include keywords.
  • Pricing should be competitive and take into account the cost of production and shipping.
  • Optimizing listings for SEO can increase visibility and sales.
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Creating Shipping Profiles

  • Factor in item cost into shipping cost when building shipping profile.
  • Delete all other shipping destinations except for the USA.
  • Name shipping profile based on product type.
  • Create separate profiles for different products if charging for shipping.
  • Select shipping profile on Printify when publishing product.
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Creating Templates for Listings

  • Duplicate existing listing to create a template.
  • Delete existing design and add a simple text-based design.
  • Add specific colors and sizes for the product.
  • Save as a draft and name the template.
  • Use the template to streamline the process of adding new listings.
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Finalizing Listings on Etsy

  • Delete print provider's mock-ups and add Canva mock-ups.
  • Include photos with shipping and processing times, size chart, and other important information.
  • Zoom in on design for thumbnail.
  • Select category, occasion/holiday, and renewal options.
  • Select production partner and add descriptive title.
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About Your Partnership

  • Select "I don't have the technical ability or equipment to make it entirely."
  • Add a simple explanation of the role of your production partner.
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Listing on Etsy with Printify

  • Fill out all necessary information, including product title, description, and pricing.
  • Choose relevant categories and add tags to improve searchability.
  • Link photos to variations, such as color or size, to provide accurate representations of the product.
  • Select shipping and return policies that work for your business.
  • Preview and publish your listing, paying the non-refundable fee of 20 cents.
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Optimizing Listings for Increased Sales

  • Conduct trend research and trademark checks to ensure your products are relevant and legal.
  • Create unique designs and make mock-ups to showcase your products.
  • Build listings with clear and concise descriptions that highlight the benefits of your products.
  • Use keywords and tags to improve search rankings and attract more customers.
  • Offer promotions and discounts to incentivize purchases and build customer loyalty.

Watch the video on YouTube:
BEST Way to List on Etsy with Printify | Everything You NEED to KNOW - YouTube

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